As part of our series on Generative AI Disruption, our guest for this episode is George Kamide, a seasoned technology strategist, AI/ML/cybersecurity thought leader, and marketing professional. George shares his unique journey and marketing career story that is a testament to the power of curiosity, adaptability, and the relentless pursuit of learning. He discusses the shift from specialized roles to a future where marketers will need to become multidisciplinary orchestrators, leveraging AI not just for content creation but for strategic decision-making and customer engagement. This episode also touches on the ethical considerations of AI use, emphasizing the importance of authenticity and human connection in an expedited informational and digital age. Gain practical advice on integrating AI into marketing processes, with George sharing his specific experiences with various AI tools that have revolutionized his approach to content creation, customer feedback analysis, and more. Get a glimpse into the future of marketing with specific tips on how to embrace AI, educate yourself, your marketing teams, and rethink your marketing roles and strategies in an AI-driven world. Check the show notes for a full list of all the AI tools and resources that George mentions in this episode (and there are some must-try tools on his list).