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The Marketing Genius Podcast: Real Estate Marketing | Digital Strategy | Technology | Leadership
Seth Price (Marketing Strategist Speaker, Author)
49 episodes
2 weeks ago
What are the responsibilities of a real estate professional? These days, the answer isn’t so simple. From designing websites and logos, to blogging and social media, to managing all kinds of software, today’s real estate pros have a wider range of tasks than ever before. Sometimes, with all that extra work, agents lose sight of their most important priority: to grow their business. But Vija Williams has her eye on the prize. For Vija, the devil isn’t in the details: it’s in the big picture, with every transaction, every interaction, measured against a clear, long-term vision of success. As a real estate coach and leader to an award-winning team, Vija has helped dozens of agents build a more methodical, more thoughtful business. In this far-reaching interview, Vija Williams offers her tips for building a clear, confident real estate brand, and explains why long-term planning is the best way to achieve short-term success.
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Business
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All content for The Marketing Genius Podcast: Real Estate Marketing | Digital Strategy | Technology | Leadership is the property of Seth Price (Marketing Strategist Speaker, Author) and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
What are the responsibilities of a real estate professional? These days, the answer isn’t so simple. From designing websites and logos, to blogging and social media, to managing all kinds of software, today’s real estate pros have a wider range of tasks than ever before. Sometimes, with all that extra work, agents lose sight of their most important priority: to grow their business. But Vija Williams has her eye on the prize. For Vija, the devil isn’t in the details: it’s in the big picture, with every transaction, every interaction, measured against a clear, long-term vision of success. As a real estate coach and leader to an award-winning team, Vija has helped dozens of agents build a more methodical, more thoughtful business. In this far-reaching interview, Vija Williams offers her tips for building a clear, confident real estate brand, and explains why long-term planning is the best way to achieve short-term success.
Show more...
Business
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Best Practices with Garron Selliken
The Marketing Genius Podcast: Real Estate Marketing | Digital Strategy | Technology | Leadership
39 minutes 44 seconds
8 years ago
Best Practices with Garron Selliken
Real estate agents and consumers take many of today’s online search tools for granted. But back in the early 2000’s, before Google Maps and Zillow, there were few solutions for harnessing the power of the web. So Garron Selliken decided to take the initiative. An agent based in Portland, Oregon, Garron developed a set of tools that eventually became Homequest, one of the first map-based technology platforms for real estate. Today, Garron is bringing his problem-solving mindset and love of tech to M Realty, one of Portland’s premier real estate companies. Unlike most brokerages, M Realty offers its agents a a full in-house marketing platform, supporting their relationship building and listing promotion from start to finish with a dedicated team of professionals. And Garron’s approach seems to be working: the company currently supports 140 agents, and continues to grow quickly. In this interview, Garron tells us how his experience as both an agent and a developer has helped him craft the perfect practice for his team, and explains why you don’t have to go to extraordinary lengths to give clients an extraordinary experience.
The Marketing Genius Podcast: Real Estate Marketing | Digital Strategy | Technology | Leadership
What are the responsibilities of a real estate professional? These days, the answer isn’t so simple. From designing websites and logos, to blogging and social media, to managing all kinds of software, today’s real estate pros have a wider range of tasks than ever before. Sometimes, with all that extra work, agents lose sight of their most important priority: to grow their business. But Vija Williams has her eye on the prize. For Vija, the devil isn’t in the details: it’s in the big picture, with every transaction, every interaction, measured against a clear, long-term vision of success. As a real estate coach and leader to an award-winning team, Vija has helped dozens of agents build a more methodical, more thoughtful business. In this far-reaching interview, Vija Williams offers her tips for building a clear, confident real estate brand, and explains why long-term planning is the best way to achieve short-term success.