The Marketing Genius Podcast: Real Estate Marketing | Digital Strategy | Technology | Leadership
Seth Price (Marketing Strategist Speaker, Author)
49 episodes
2 weeks ago
What are the responsibilities of a real estate professional? These days, the answer isn’t so simple. From designing websites and logos, to blogging and social media, to managing all kinds of software, today’s real estate pros have a wider range of tasks than ever before. Sometimes, with all that extra work, agents lose sight of their most important priority: to grow their business.
But Vija Williams has her eye on the prize. For Vija, the devil isn’t in the details: it’s in the big picture, with every transaction, every interaction, measured against a clear, long-term vision of success. As a real estate coach and leader to an award-winning team, Vija has helped dozens of agents build a more methodical, more thoughtful business.
In this far-reaching interview, Vija Williams offers her tips for building a clear, confident real estate brand, and explains why long-term planning is the best way to achieve short-term success.
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What are the responsibilities of a real estate professional? These days, the answer isn’t so simple. From designing websites and logos, to blogging and social media, to managing all kinds of software, today’s real estate pros have a wider range of tasks than ever before. Sometimes, with all that extra work, agents lose sight of their most important priority: to grow their business.
But Vija Williams has her eye on the prize. For Vija, the devil isn’t in the details: it’s in the big picture, with every transaction, every interaction, measured against a clear, long-term vision of success. As a real estate coach and leader to an award-winning team, Vija has helped dozens of agents build a more methodical, more thoughtful business.
In this far-reaching interview, Vija Williams offers her tips for building a clear, confident real estate brand, and explains why long-term planning is the best way to achieve short-term success.
The Marketing Genius Podcast: Real Estate Marketing | Digital Strategy | Technology | Leadership
28 minutes 18 seconds
8 years ago
The Road to $20 Million with Melissa Boucher
When it comes to advising new or aspiring agents, there are two persistent myths. Some folks say you can start earning right away in real estate. Others tell rookie it’ll be months before they make their first deal. But for Melissa Boucher, the first six months weren’t for making money: they were for learning.
A year ago, Melissa left her first career as an oncology nurse in Seattle to become a full-time real estate agent. Instead of taking on clients right away, Melissa decided to spend time seeking out mentors and learning everything she could about her new trade. Not long ago, that decision paid off in a big way when Melissa landed a sprawling 99-acre listing in the San Juan Islands worth twenty million dollars.
In this interview, first-year agent Melissa Boucher takes us through her journey to 20 million, and explains why open houses can be an untapped resource for connecting with sellers.
The Marketing Genius Podcast: Real Estate Marketing | Digital Strategy | Technology | Leadership
What are the responsibilities of a real estate professional? These days, the answer isn’t so simple. From designing websites and logos, to blogging and social media, to managing all kinds of software, today’s real estate pros have a wider range of tasks than ever before. Sometimes, with all that extra work, agents lose sight of their most important priority: to grow their business.
But Vija Williams has her eye on the prize. For Vija, the devil isn’t in the details: it’s in the big picture, with every transaction, every interaction, measured against a clear, long-term vision of success. As a real estate coach and leader to an award-winning team, Vija has helped dozens of agents build a more methodical, more thoughtful business.
In this far-reaching interview, Vija Williams offers her tips for building a clear, confident real estate brand, and explains why long-term planning is the best way to achieve short-term success.