About The Marketing Guy Hi, I’m Rachit Kapoor 👋 I break down marketing, psychology, brand storytelling, and the trends in a way that's simple, practical, and fun in the age of AI. My work draws on 15+ years across Amazon and global brands, grounded in an MBA from the University of Cambridge. On this channel, you’ll find: (a) Real-world brand and product marketing breakdowns (b) Growth tactics and playbooks (c) Marketing and consumer psychology (d) Latest trends shaping how people buy and behave 🎧Video + Audio podcasts on Spotify & YouTube. Audio everywhere.