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The Marketing Schematic
Top Floor
30 episodes
1 week ago
Welcome to The Marketing Schematic, the podcast that dives into the rapidly transforming manufacturing industry, and how sales and marketing teams are driving forward. In each episode, we discuss marketing, business, or operational trends in manufacturing, and talk to subject matter experts on what they're doing to stay ahead of it all.
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Marketing
Business
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All content for The Marketing Schematic is the property of Top Floor and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to The Marketing Schematic, the podcast that dives into the rapidly transforming manufacturing industry, and how sales and marketing teams are driving forward. In each episode, we discuss marketing, business, or operational trends in manufacturing, and talk to subject matter experts on what they're doing to stay ahead of it all.
Show more...
Marketing
Business
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Product Launch Pitfalls and How to Avoid Them with Stu Accola
The Marketing Schematic
1 hour 9 minutes 54 seconds
1 year ago
Product Launch Pitfalls and How to Avoid Them with Stu Accola

This episode of tackles the specific challenges of launching industrial products. We're joined by Stu Accola, a B2B marketing expert with over 15 years of experience guiding industrial companies through successful product launches.

Stu will shed light on the common pitfalls that can derail your launch, and equip you with the strategies you need to make a splash. Learn how to:

  • Avoid mistakes that can sink your product
  • Craft an impactful launch plan
  • Capture the attention of your target market, even with a small team

So, whether you're a seasoned product manager or just starting out, tune in and discover the secrets to a successful industrial product launch!


Stu Accola's LinkedIn

topfloortech.com

The Marketing Schematic
Welcome to The Marketing Schematic, the podcast that dives into the rapidly transforming manufacturing industry, and how sales and marketing teams are driving forward. In each episode, we discuss marketing, business, or operational trends in manufacturing, and talk to subject matter experts on what they're doing to stay ahead of it all.