In this episode of The Marketing Share Podcast, hosts Barb VanSomeren and Alec Cheung sit down with Brian McHale, CEO of Brandience, a full-service marketing agency based in Cincinnati that helps national and franchise brands grow while staying true to their identity. Brian brings decades of experience in media, production, and brand strategy, including helping leading franchise and retail brands navigate expansion, maintain brand consistency, and build genuine local connections. During this ...
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In this episode of The Marketing Share Podcast, hosts Barb VanSomeren and Alec Cheung sit down with Brian McHale, CEO of Brandience, a full-service marketing agency based in Cincinnati that helps national and franchise brands grow while staying true to their identity. Brian brings decades of experience in media, production, and brand strategy, including helping leading franchise and retail brands navigate expansion, maintain brand consistency, and build genuine local connections. During this ...
Retention Is the New Growth Engine: How Loyalty Programs Drive Revenue with Rob Reid (Ep. 34)
The Marketing Share
40 minutes
10 months ago
Retention Is the New Growth Engine: How Loyalty Programs Drive Revenue with Rob Reid (Ep. 34)
How can loyalty programs become your most powerful tool for growth and retention? In this episode of The Marketing Share, hosts Barb Van Someren and Alec Cheung sit with Rob Reid, a leader in B2B retention and loyalty programs, managing over $200 million in business for hearing and audiology practices. Rob shares how he scaled Sonova’s loyalty program from 100 to nearly 900 members and reveals why retention is the ultimate growth strategy in today’s market. Rob dives into the evolution of ...
The Marketing Share
In this episode of The Marketing Share Podcast, hosts Barb VanSomeren and Alec Cheung sit down with Brian McHale, CEO of Brandience, a full-service marketing agency based in Cincinnati that helps national and franchise brands grow while staying true to their identity. Brian brings decades of experience in media, production, and brand strategy, including helping leading franchise and retail brands navigate expansion, maintain brand consistency, and build genuine local connections. During this ...
