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The MarketingKind podcast
MarketingKind
46 episodes
1 week ago
The MarketingKind podcast features conversations that change the way we change the world with Paul Skinner and guests. This series is for marketers, entrepreneurs, business and charity leaders who are interested in learning from diverse perspectives how we can change the stories that guide how we live and work for the better. Each episode delves into how we can use the skills of marketing to address society’s biggest challenges and how we can narrate our way to a better future.
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Marketing
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All content for The MarketingKind podcast is the property of MarketingKind and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The MarketingKind podcast features conversations that change the way we change the world with Paul Skinner and guests. This series is for marketers, entrepreneurs, business and charity leaders who are interested in learning from diverse perspectives how we can change the stories that guide how we live and work for the better. Each episode delves into how we can use the skills of marketing to address society’s biggest challenges and how we can narrate our way to a better future.
Show more...
Marketing
Business
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Kate Goldman-Toomey from Open Planet on empowering climate storytelling
The MarketingKind podcast
20 minutes 51 seconds
11 months ago
Kate Goldman-Toomey from Open Planet on empowering climate storytelling

In this episode we learn from Kate Goldman-Toomey, Executive Director of Partnerships at Open Planet, how they are creating a library of high-quality climate and nature footage, free to use for educational, environmental and impact storytelling.


She said, "the climate and nature crisis is also a communications crisis.​ We're not going far enough or fast enough so in order to collectively shift the dial and to accelerate action we need to supercharge storytelling at an exponential scale."


She tells us about the incredible work Open Planet is doing to democratize climate video content. Their library contains over 12,000 clips of documentary video content contributed by over 60 filmmakers and in the next year they aim to expand their library to over 150,000 clips.​


​K​ate shares their upcoming projects including a new feature documentary with David Attenborough on the Ocean, a feature documentary and impact campaign on Biodiversity, and a recent project on health x climate with Wellcome. And how they are building a global network on content creators who are telling their local climate stories and making them available through the Open Planet platform.


I encourage ​everyone to explore Open Planet's library at OpenPlanet.org, share it with the climate educators, non-profits and anyone looking to tell better climate stories.


​If your organisation may be interested in partnering with Open Planet please reach out to Kate.


Together we can all empower better climate storytelling​.


This episode is hosted by Anna Mullenneaux, co-founder of the MarketingKind community.

The MarketingKind podcast
The MarketingKind podcast features conversations that change the way we change the world with Paul Skinner and guests. This series is for marketers, entrepreneurs, business and charity leaders who are interested in learning from diverse perspectives how we can change the stories that guide how we live and work for the better. Each episode delves into how we can use the skills of marketing to address society’s biggest challenges and how we can narrate our way to a better future.