Pitching stories or ideas to the media is hard. Each episode, author and journalist-turned PR, Helen Croydon interviews a commissioning editor, writer or producer at a high profile media outlet on what, why, who and when they commission a story. If you’ve ever wondered how the news is made and where journalists find interviewees, this is a fascinating listen.
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Pitching stories or ideas to the media is hard. Each episode, author and journalist-turned PR, Helen Croydon interviews a commissioning editor, writer or producer at a high profile media outlet on what, why, who and when they commission a story. If you’ve ever wondered how the news is made and where journalists find interviewees, this is a fascinating listen.
The Media Insider - Alan Rusbridger, Editor at Prospect
The Media Insider Podcast
26 minutes 28 seconds
3 years ago
The Media Insider - Alan Rusbridger, Editor at Prospect
Editor at Prospect Magazine, Alan Rusbridger, shares the regular formats for the monthly print and digital publication and what makes the cut for an ‘intellectually stimulating’ read. From short-form profiles at the front; to long-reads with a new take on a global issue; to the popular culture and books sections at the back; find out when and how to pitch a story that gets noticed. As former editor-in-Chief of The Guardian, Alan has decades worth of news sense worth noting for both PRs and freelance journalists pitching to the media.
The Media Insider Podcast
Pitching stories or ideas to the media is hard. Each episode, author and journalist-turned PR, Helen Croydon interviews a commissioning editor, writer or producer at a high profile media outlet on what, why, who and when they commission a story. If you’ve ever wondered how the news is made and where journalists find interviewees, this is a fascinating listen.
