In this session of The Media Rumble, titled "Who's on YouTube", Akash Banerjee, the founder and host of Deshbhakt, interacted with Sujit Nair, co-founder and managing director of HW News Network; Ashok Das, editor of Dalit Dastak; Arfa Khanum, senior editor of The Wire, and Barka Dutt, pioneer of television journalism and the founder of MoJo Story. The panel discussed the independence of the digital space in reporting real stories to the people. The speakers elaborated on their experiences in the television media and the ways in which it was different from the digital space. They also highlighted the need to form a news community that would support reports from the ground and thereby contribute in a media organisation's sustainability.

Time codes:

0:00 to 1:43 - Introduction and agenda of the session

1:43 to 19:40- Making the shift to YouTube and Opportunities

19:40 to 27:07 - Dealing with hate comments and trolls on YouTube

27:07 to 30:40 - Scope of audience on YouTube

30:40 to 34:50 - Business viability and sustainability of digital media

34:50 to 44:26 - Challenges and dangers of digital media on YouTube

44:51 to 50:15 - Future of TV news and interactive audience

50:15 to 54:40 - Challenges unique to digital media vis-a-vis legacy media

54:40 to 58:49 - Motivation and lack of money in digital media

58:49 to 59:33 - Conclusion

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