The MedMen Show: Fast, Smart Insights for B2B Sales Professionals
MEDDICC - Taking the proven MEDDPICC sales framework into the digital era!
47 episodes
1 month ago
It’s never a bad idea to build a Value Pyramid, especially when you’re talking to the Economic Buyer. In this episode of MEDMEN, Pim tells a story about how using a Value Pyramid secured him a meeting with the Economic Buyer and Andy talks about why there’s nothing to lose by creating a Value Pyramid. If you have any questions or any suggestions for what you’d like to see the MEDMEN cover next, make sure to comment below! Until next time - cheers! ABOUT MEDMEN: MEDMEN is a MEDDICC MEDIA produ...
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It’s never a bad idea to build a Value Pyramid, especially when you’re talking to the Economic Buyer. In this episode of MEDMEN, Pim tells a story about how using a Value Pyramid secured him a meeting with the Economic Buyer and Andy talks about why there’s nothing to lose by creating a Value Pyramid. If you have any questions or any suggestions for what you’d like to see the MEDMEN cover next, make sure to comment below! Until next time - cheers! ABOUT MEDMEN: MEDMEN is a MEDDICC MEDIA produ...
How Buyers REALLY Decide: Decision Criteria Breakdown
The MedMen Show: Fast, Smart Insights for B2B Sales Professionals
7 minutes
6 months ago
How Buyers REALLY Decide: Decision Criteria Breakdown
With Decision Criteria, you need to start seeing in 3D. When thinking about Decision Criteria, too often people keep it one dimensional. While technical Decision Criteria are important, deals can be won or lost because of Economic or Relationship Criteria. In this episode of MEDMEN, Andy and Pim talk about why using Decision Criteria three-dimensionally is crucial for compelling differentiation. Getting beyond the technical proves to the senior key decision makers why your solution is vital t...
The MedMen Show: Fast, Smart Insights for B2B Sales Professionals
It’s never a bad idea to build a Value Pyramid, especially when you’re talking to the Economic Buyer. In this episode of MEDMEN, Pim tells a story about how using a Value Pyramid secured him a meeting with the Economic Buyer and Andy talks about why there’s nothing to lose by creating a Value Pyramid. If you have any questions or any suggestions for what you’d like to see the MEDMEN cover next, make sure to comment below! Until next time - cheers! ABOUT MEDMEN: MEDMEN is a MEDDICC MEDIA produ...
