The Member Engagement show is the podcast for anyone tasked with boosting retention, gaining new members, and deepening member engagement for associations and organizations.
Originally launched with Heather McNair, an industry leader in community management and engagement, the show continues with Higher Logic’s association evangelist Beth Arritt, who herself has over 25 years’ experience in marketing and member engagement. With each episode, association professionals will hear expert advice on the many facets of building and providing ongoing value to association members, coming away with strategies proven to transform your organization.
Be sure to access the AMP Newsletter at bit.ly/AmpSubscribe.
All content for The Member Engagement Show is the property of Higher Logic and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Member Engagement show is the podcast for anyone tasked with boosting retention, gaining new members, and deepening member engagement for associations and organizations.
Originally launched with Heather McNair, an industry leader in community management and engagement, the show continues with Higher Logic’s association evangelist Beth Arritt, who herself has over 25 years’ experience in marketing and member engagement. With each episode, association professionals will hear expert advice on the many facets of building and providing ongoing value to association members, coming away with strategies proven to transform your organization.
Be sure to access the AMP Newsletter at bit.ly/AmpSubscribe.
From Vibes to Value: Communities That Drive Growth with Georgina Donahue
The Member Engagement Show
1 hour 8 minutes
2 weeks ago
From Vibes to Value: Communities That Drive Growth with Georgina Donahue
Our guest on this episode of The Member Engagement Show is Georgina Donahue, Higher Logic’s Director of Community Innovation and AI Strategy. With over 10 years in community leadership (having started out as a community manager) Georgina shares her wealth of expertise in community leadership, and user-focused community advocacy. Topics covered include:
How community is the engine that drives alignment between organizations and members.
Tips for growing online communities, based on Georgina's experience taking a community she managed from 0 to 50,000 members.
Key metrics for measuring the success of a community.
How to get leadership buy-in for community
Busy vs. meaningful engagement.
Engagement myths…busted!
Tips to drive the member journey, from onboarding to advocacy
Selling the importance of community internally.
Community and member engagement trends for the year ahead.
A sneak peek from Kelly at some insights from the upcoming Member Engagement Report.
Helpful Links
Peggy Hoffman episode on community volunteering
Community Manager Toolkit
The Member Engagement Show
The Member Engagement show is the podcast for anyone tasked with boosting retention, gaining new members, and deepening member engagement for associations and organizations.
Originally launched with Heather McNair, an industry leader in community management and engagement, the show continues with Higher Logic’s association evangelist Beth Arritt, who herself has over 25 years’ experience in marketing and member engagement. With each episode, association professionals will hear expert advice on the many facets of building and providing ongoing value to association members, coming away with strategies proven to transform your organization.
Be sure to access the AMP Newsletter at bit.ly/AmpSubscribe.
