The Middle is all about what happens when public relations, journalism and marketing meet. We go behind the scenes to talk about telling (and selling) stories to evolving audiences. The Middle brings together innovative thinkers from all sides of media. Trading notes. Straight up. The Middle is produced by Edelman Canada and recorded in Toronto.
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The Middle is all about what happens when public relations, journalism and marketing meet. We go behind the scenes to talk about telling (and selling) stories to evolving audiences. The Middle brings together innovative thinkers from all sides of media. Trading notes. Straight up. The Middle is produced by Edelman Canada and recorded in Toronto.
Episode 1: The future of media (Steve Rubel & Mathew Ingram)
The Middle
32 minutes
7 years ago
Episode 1: The future of media (Steve Rubel & Mathew Ingram)
What does the future of media look like? Okay, that's a big topic. But our media geeks still take it on, talking fake news and "trumours," ultra-niche content distribution, and where trust fits in. Steve Rubel, Edelman's Chief Content Strategist and Mathew Ingram, Chief Digital Editor at the Columbia Journalism Review join host Sophie Nadeau, Edelman Canada's National Media Lead, to shed some light on what media might look like in our increasingly digital - and polarized - world.
The Middle
The Middle is all about what happens when public relations, journalism and marketing meet. We go behind the scenes to talk about telling (and selling) stories to evolving audiences. The Middle brings together innovative thinkers from all sides of media. Trading notes. Straight up. The Middle is produced by Edelman Canada and recorded in Toronto.