In the 2024 election president trump won the popular vote just four years after one of the biggest civil rights movements in modern America. How did that happen? I would like to take a series of segments to talk through how something like this was even possible and what aspects of liberal messaging should perhaps shift in order to make a better appeal in 2028. On this episode we will talk through the moral appeal that was made in 2024 election and perhaps the need to shift that messaging.