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The New 1%
Timothy Douglas
790 episodes
3 days ago
Welcome to the New 1%, a community of people judged by their impact, not their wealth. We pool funds, develop people, and optimize for impact. How do we do this on the show? We discuss the following topics: Buying & Selling Businesses Operating Businesses Deep Dive into impact entrepreneurs Community Investing My Personal Progress Updates We also interview acquisition entrepreneurs to hear about the impact they want to create and the obstacles they had in finding, funding, and operating their businesses. How do we do this off the show? Message me @timdouglas924 on IG and find out...
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Entrepreneurship
Business
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All content for The New 1% is the property of Timothy Douglas and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to the New 1%, a community of people judged by their impact, not their wealth. We pool funds, develop people, and optimize for impact. How do we do this on the show? We discuss the following topics: Buying & Selling Businesses Operating Businesses Deep Dive into impact entrepreneurs Community Investing My Personal Progress Updates We also interview acquisition entrepreneurs to hear about the impact they want to create and the obstacles they had in finding, funding, and operating their businesses. How do we do this off the show? Message me @timdouglas924 on IG and find out...
Show more...
Entrepreneurship
Business
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Advertising Strategies: Navigating the Path to Audience Connection
The New 1%
12 minutes 9 seconds
1 year ago
Advertising Strategies: Navigating the Path to Audience Connection

Imagine if Apple never advertised the iPhone. 📱 Hard to picture, right? Advertising is about making your brand known, but it doesn't have to be a global blitz from day one.

🎯 Target Audience: Start with precision. Define and understand your target audience—their demographics, psychographics, and buyer personas. Tailor your advertising efforts to resonate with the right people.

💡 Message Clarity: Crafting your message is key. Make it clear, compelling, and convey your unique value proposition. Emotional appeal can make your message unforgettable.

📣 Channel Selection: Choose the right channels wisely. Explore the pros and cons of different platforms and focus on where your audience spends their time. Quality over quantity.

🎯 Goal Setting: Set your goals straight. What do you want to achieve with your advertising? Whether it's more sales, brand awareness, or something else, clear objectives lead to success.

📊 Measurement and Adaptation: Dive into data-driven decisions. Use analytics and KPIs to measure advertising performance. Be ready to adapt your strategy based on insights for better results.

With these steps, you're on the path to creating an advertising strategy that not only reaches your audience but also speaks directly to their needs.

#Advertising #MarketingStrategy #TargetAudience #MessageClarity #ChannelSelection #GoalSetting #Measurement #PodcastEpisode


The New 1%
Welcome to the New 1%, a community of people judged by their impact, not their wealth. We pool funds, develop people, and optimize for impact. How do we do this on the show? We discuss the following topics: Buying & Selling Businesses Operating Businesses Deep Dive into impact entrepreneurs Community Investing My Personal Progress Updates We also interview acquisition entrepreneurs to hear about the impact they want to create and the obstacles they had in finding, funding, and operating their businesses. How do we do this off the show? Message me @timdouglas924 on IG and find out...