What happens when two longtime best friends combine Emmy-winning experience, financial brilliance, and a shared passion for supporting women? You get WOMEN WORK F#%K*NG HARD—a national movement built on kindness, connection, and seriously impressive results.

In this episode, we are joined by powerhouse best friends and co-foundersKristin O'Keeffe Merrick & Lindsay Shookus—two women who truly walk the walk when it comes to helping other women rise. Lindsay spent two decades producing television at the highest level, including Saturday Night Live, 30 Rock, and Miley Cyrus’s NYE Party. Kristen built a career in finance, helping high-net-worth clients (especially women) make powerful money moves.

Together, they launched Women Work F#cking Hard (WWFH), a platform that unites impressive and heart-forward women across industries—and across the country. What started as a one-night-only event to support a single founder has exploded into a national series of thoughtfully curated events, legendary gift bags, and a wildly supportive community that’s redefining what real networking looks like.

In this episode:

• The hilarious (and heartfelt) story of how they met in college
• Why heart-forward > hustle-only
• What really goes into throwing their signature WWFH events
• How they decide who makes the invite list
• The power of curating vs. scaling
• Common networking mistakes—and how to avoid them
• The business case for kindness

Connect with WWFH:

LinkedIn: https://www.linkedin.com/company/women-work-fucking-hard/

Instagram: https://www.instagram.com/womenworkfinghard/

Connect with Zoe:

LinkedIn: https://www.linkedin.com/in/zoe-weisberg-coady-57aab37/