Stop selling stuff and start selling meaning. If your side hustle feels like it's drowning in a sea of competitors, you're missing the most powerful marketing tool you have: Your Values. This isn't about fluffy branding—it's about building deep trust that converts. When a customer buys from you, they aren't just getting a service; they are validating their own beliefs. Your Challenge: Can you clearly connect your core value (e.g., Simplicity, Transparency, Community) to a specific featu...
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Stop selling stuff and start selling meaning. If your side hustle feels like it's drowning in a sea of competitors, you're missing the most powerful marketing tool you have: Your Values. This isn't about fluffy branding—it's about building deep trust that converts. When a customer buys from you, they aren't just getting a service; they are validating their own beliefs. Your Challenge: Can you clearly connect your core value (e.g., Simplicity, Transparency, Community) to a specific featu...
Episode 12: Local Series: The Legal Side of Hiring Like a Boss! (Guest Johanna Landreneau)
The Nouveau Podcast
45 minutes
7 months ago
Episode 12: Local Series: The Legal Side of Hiring Like a Boss! (Guest Johanna Landreneau)
Welcome back to our Local Series! This week, we're tackling a crucial aspect of business growth: hiring. I'm thrilled to introduce our guest, Baton Rouge attorney Johanna Landreneau! With over 30 years of legal experience spanning complex civil litigation, including employment law, Johanna now dedicates her expertise to advising businesses on HR compliance, consulting, business formation, branding, and risk management. Fun fact: Johanna handled the trademark registration for Sweet Baton Rouge...
The Nouveau Podcast
Stop selling stuff and start selling meaning. If your side hustle feels like it's drowning in a sea of competitors, you're missing the most powerful marketing tool you have: Your Values. This isn't about fluffy branding—it's about building deep trust that converts. When a customer buys from you, they aren't just getting a service; they are validating their own beliefs. Your Challenge: Can you clearly connect your core value (e.g., Simplicity, Transparency, Community) to a specific featu...
