The Okwera Podcast EP2: Navigating Early-Stage Entrepreneurship with Adeyinka Adesesan   In this episode, host Justina Kanza is joined by Adeyinka, also known as Yinka, to discuss building minimum viable products (MVP), problem validation, and navigating resource constraints as an early-stage entrepreneur. Yinka shares his journey from university ventures to his current role at the Black Innovation Programs at DMZ in Canada. The conversation delves into understanding customer problems, crafting effective solutions, pricing strategies, and the art of pivoting quickly based on market feedback. Whether you're just starting out or looking to refine your approach, this episode is packed with actionable insights and practical advice. Connect with Yinka on LinkedIn   00:00 Introduction to Building Minimal Viable Products (MVPs) 00:23 Welcome to The Okwera Podcast 00:58 Meet Our Guest: Adeyinka's Entrepreneurial Journey 05:35 Understanding the Problem Before Building Solutions 09:30 The Importance of Customer Conversations 16:32 From Problem to Solution: Crafting Your Value Proposition 19:06 Pricing Strategies for Early-Stage Startups 21:55 Vanity Metrics and Early Adopters 22:18 The 10X Rule in Innovation 23:11 Differentiation and Solving Pain Points 24:31 Selling to Early Adopters 26:55 Building a Sales System 28:46 Scaling Your Sales 29:42 Navigating Resource Constraints 36:07 The Importance of Loving the Problem 37:58 The Art of the Pivot 39:43 Final Thoughts and Contact Information