Join Hayden Thomson as he hosts The Pack Heavy Podcast, a must-listen show for business owners and operators competing in the CPG and food processing industries.
Featuring insightful interviews with industry leaders and special guests, this podcast shares valuable knowledge on the challenges, failures and successful strategies that have shaped their businesses.
Whether you’re a seasoned entrepreneur or just starting out, tune in weekly to help prioritize what matters most and take your business to the next level.
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Join Hayden Thomson as he hosts The Pack Heavy Podcast, a must-listen show for business owners and operators competing in the CPG and food processing industries.
Featuring insightful interviews with industry leaders and special guests, this podcast shares valuable knowledge on the challenges, failures and successful strategies that have shaped their businesses.
Whether you’re a seasoned entrepreneur or just starting out, tune in weekly to help prioritize what matters most and take your business to the next level.
121. Planting the Seeds for a Successful CPG Brand launch: Insights from Dominica Bay of PLNT LIFE Brand Accelerators
The Pack Heavy Podcast
1 hour 9 minutes
2 years ago
121. Planting the Seeds for a Successful CPG Brand launch: Insights from Dominica Bay of PLNT LIFE Brand Accelerators
During today's conversation, Dominica and I covered a lot of ground with a big focus on what it takes to successfully launch a CPG brand in the food industry. We explored recipe development, Co-Packing, distribution and brand management with Dominica emphasizing the importance of innovation and keeping up with the latest trends to create standout products. We also discussed the growing demand for plant-based products and the future in this particular space. It was a fast-paced and fun conversation with Dominica that I'm sure will provide some valuable insights into the world of CPG for you all.
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PLNT LIFE Brand Accelerators (founded in 2020 and located in Vancouver, BC) offers a range of services to help food based CPG businesses bring their ideas to life. With a passion for innovation, PLNT LIFE will work with you to find the most exciting ingredients, trends and innovation to help your brand launch or expand out into the world.
In addition to product development, PLNT LIFE also provides full service support including web & graphic design, social media management and product photography as well as finding the right co-packer, distributor and broker to help you achieve your business goals.
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Find Dominica & PLNT Life here:
Web: https://www.plntlife.com/
IG: @plntlife_brand_accelerators
Email: dominica@plntlife.com
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The Pack Heavy Podcast
Join Hayden Thomson as he hosts The Pack Heavy Podcast, a must-listen show for business owners and operators competing in the CPG and food processing industries.
Featuring insightful interviews with industry leaders and special guests, this podcast shares valuable knowledge on the challenges, failures and successful strategies that have shaped their businesses.
Whether you’re a seasoned entrepreneur or just starting out, tune in weekly to help prioritize what matters most and take your business to the next level.
