https://petfoodinsider.cpg.ai/p/the-pet-food-insider-pet-food-market-moves-price-shock-protein-pivots-social-commerce 🔍 INSIGHTS & ANALYSIS Algae, Ahiflower & Fermentation Are Rewiring Omega-3 Sourcing Pet parents want climate-positive nutrition, and suppliers are answering with plant- and microbe-derived DHA/EPA to reduce pressure on fisheries. Highlights include algae-based DHA produced via precision fermentation (35% DHA in biomass powder; see page 5) and ahiflower’s high ALA/SDA p...
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https://petfoodinsider.cpg.ai/p/the-pet-food-insider-pet-food-market-moves-price-shock-protein-pivots-social-commerce 🔍 INSIGHTS & ANALYSIS Algae, Ahiflower & Fermentation Are Rewiring Omega-3 Sourcing Pet parents want climate-positive nutrition, and suppliers are answering with plant- and microbe-derived DHA/EPA to reduce pressure on fisheries. Highlights include algae-based DHA produced via precision fermentation (35% DHA in biomass powder; see page 5) and ahiflower’s high ALA/SDA p...
Ep 2: Omnichannel and Uncertainty: What's Shaping the Pet Market Now
The Pet Food Insider
9 minutes
5 months ago
Ep 2: Omnichannel and Uncertainty: What's Shaping the Pet Market Now
🔍 INSIGHTS & ANALYSIS 🛍️ Omnichannel or Bust: The “All of the Above” Shopper Is Here According to Packaged Facts and MRI-Simmons, 56% of U.S. pet owners shop across multiple channels—rising to 68% for Millennials. From Walmart to Chewy, shoppers mix platforms for value, service, and convenience. 🧠Takeaway: The omnichannel shopper is now the norm. Brands must build visibility and loyalty across multiple platforms—not just one. 🌍 Sustainability Messaging Needs a Makeover 77% of global ...
The Pet Food Insider
https://petfoodinsider.cpg.ai/p/the-pet-food-insider-pet-food-market-moves-price-shock-protein-pivots-social-commerce 🔍 INSIGHTS & ANALYSIS Algae, Ahiflower & Fermentation Are Rewiring Omega-3 Sourcing Pet parents want climate-positive nutrition, and suppliers are answering with plant- and microbe-derived DHA/EPA to reduce pressure on fisheries. Highlights include algae-based DHA produced via precision fermentation (35% DHA in biomass powder; see page 5) and ahiflower’s high ALA/SDA p...