In this episode, Annelise sits down with Shaye Thyer, founder of Pallas, a financial consultancy helping women turn their businesses into profitable assets. Yes, ASSET.
Content like this is important, because when we know our numbers, we can reverse engineer our goals, and make better business decisions. When we do - absolutely anything is possible!
If you're ready to stop winging it with your pricing, get real about your revenue goals, and unlock a business that actually serves your life - instead of consuming it - this episode is for you.
What You’ll Learn:
Why pricing based on your old job salary is keeping you stuck
How to define your Enough Number (and why it changes everything)
The real reason women undercharge - and how to shift that story
What metrics actually matter when you're scaling sustainably
How to design a business that fits your season of life
Why your business is an asset (even if it doesn’t feel like it yet)
The financial team every business owner needs—and how to make them work for you
Episode Highlights:
– What a “financial feminist” is (and why it matters)
– The biggest pricing mistake women make
– Self-worth, value, and the emotional side of money
– Group coaching, inner critics, and collective breakthroughs
– Your Enough Number and how to hit it
– What financial independence really looks like in business
– Stop letting your accountant surprise you at tax time
– Building your finance support crew with confidence
– Aligning your model to your season (yes, you can scale without burnout)
– Why working less doesn’t mean earning less
– How women can build and sell businesses on their terms
WANT MORE?
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