The PricingForThePlanet podcast dives into the fusion of business and sustainability, highlighting profitable and sustainable business models. We emphasize that sustainability isn't just a responsibility—it's a lucrative opportunity. Tune in for insights on how businesses can thrive while being eco-friendly. Whether you're a business leader, an entrepreneur, or simply curious about how sustainability can be monetized, our podcast will provide you with valuable and actionable knowledge.
****Join our free PricingForThePlanet bi-weekly digest on Monetizing and Pricing Sustainability: https://www.pricingfortheplanet.com/weeklydigest
Hosted on Acast. See acast.com/privacy for more information.
The PricingForThePlanet podcast dives into the fusion of business and sustainability, highlighting profitable and sustainable business models. We emphasize that sustainability isn't just a responsibility—it's a lucrative opportunity. Tune in for insights on how businesses can thrive while being eco-friendly. Whether you're a business leader, an entrepreneur, or simply curious about how sustainability can be monetized, our podcast will provide you with valuable and actionable knowledge.
****Join our free PricingForThePlanet bi-weekly digest on Monetizing and Pricing Sustainability: https://www.pricingfortheplanet.com/weeklydigest
Hosted on Acast. See acast.com/privacy for more information.
In this episode, Fabien Cros explores the radical concept of True Pricing with Michel Scholte, co-founder of the Impact Institute. Michel enlightens us on how businesses can adopt True Pricing to incorporate the real social and environmental costs into their products and services, revolutionizing both sustainability and consumer behavior. Through compelling narratives, including a transformative journey of a chocolate company that led to dramatic market success and societal benefits, Michel illustrates the profound impact of True Pricing. This episode unveils the pivotal "epiphany moment" that many businesses experience when they realize that ethical pricing not only aids sustainability but also enhances their market presence and consumer trust. Tune in to learn how implementing True Pricing could be the key to a sustainable business model that also drives economic success.
Check out True Price: https://trueprice.org/
****Join our free PricingForThePlanet bi-weekly digest on Monetizing and Pricing Sustainability: https://www.pricingfortheplanet.com/weeklydigest
Hosted on Acast. See acast.com/privacy for more information.