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The Prosperisus Pursuits Podcast
Segun Obayendo
23 episodes
1 week ago
Join the host Segun Obayendo for daily 10-15 minute episodes exploring entrepreneurship, brand building, and marketing with purpose. Each week dives deep into a focused topic through five daily segments packed with research insights and actionable strategies. Saturdays feature in-depth case studies with detailed analysis, while Sundays offer personal reflections. Your daily dose of practical wisdom for building a purposeful, profitable business. New episodes daily.
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Entrepreneurship
Business
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All content for The Prosperisus Pursuits Podcast is the property of Segun Obayendo and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Join the host Segun Obayendo for daily 10-15 minute episodes exploring entrepreneurship, brand building, and marketing with purpose. Each week dives deep into a focused topic through five daily segments packed with research insights and actionable strategies. Saturdays feature in-depth case studies with detailed analysis, while Sundays offer personal reflections. Your daily dose of practical wisdom for building a purposeful, profitable business. New episodes daily.
Show more...
Entrepreneurship
Business
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Episode 12 - Case study on AirBnB
The Prosperisus Pursuits Podcast
15 minutes 44 seconds
5 months ago
Episode 12 - Case study on AirBnB

Airbnb: Solving a Trust Problem, Not Just a Travel One"

How did two broke designers with air mattresses build a $100+ billion company? The answer isn't what you think.

In 2008, Brian Chesky and Joe Gebbia couldn't afford their San Francisco rent. Their solution? Rent out air mattresses to conference attendees. Today, Airbnb has facilitated over 2 billion guest arrivals worldwide.

But here's the real story: They weren't solving a travel problem—they were solving a trust problem.

In this episode, you'll discover:

  • Why most entrepreneurs solve surface problems while winners solve trust barriers
  • The 3-step framework Airbnb used to turn strangers into customers
  • How professional photography increased bookings by 200-300% (and why)
  • The "Trust Equation" that works for any business requiring customer confidence
  • Why Color Labs burned through $41M and failed while Airbnb thrived

Perfect for: Aspiring entrepreneurs, side hustlers, and anyone who wants to understand how to identify and solve problems that actually matter.

The Prosperisus Pursuits Podcast
Join the host Segun Obayendo for daily 10-15 minute episodes exploring entrepreneurship, brand building, and marketing with purpose. Each week dives deep into a focused topic through five daily segments packed with research insights and actionable strategies. Saturdays feature in-depth case studies with detailed analysis, while Sundays offer personal reflections. Your daily dose of practical wisdom for building a purposeful, profitable business. New episodes daily.