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Media Voices is a weekly look at all the news and views from across the media world, featuring leading figures from media and publishing businesses
The Publisher Summits: How Hearst UK and Stylist use app extra features to enhance reader relationships
The Publisher Podcast by Media Voices
32 minutes 39 seconds
2 months ago
The Publisher Summits: How Hearst UK and Stylist use app extra features to enhance reader relationships
This is the latest in a series of sessions from The Publisher Summits, which were held in June. The Summits covered four product areas across 2 days in London, from newsletters and print to apps and podcasts, featuring speakers from The Economist and the FT to Reach, National World, Grazia and more.
Thanks to the sponsors of the Publisher App Summit - Pugpig, and Syno. Find out more about them and how they help publishers take their apps to the next level at publishersummits.com.
This episode features a fantastic panel from the Publisher App Summit where Hearst UK’s Emma Peagam and Stylist’s Felicity Thistlethwaite joined Esther Thorpe on stage to talk about how games and added extras help enhance relationships with their subscribers, and boost those all-important retention rates.
The Publisher Podcast by Media Voices
Media Voices is a weekly look at all the news and views from across the media world, featuring leading figures from media and publishing businesses
