Every marketer has questioned whether this career’s really for them; especially after getting blamed, burning out, or being abandoned when times get tough. Chanel Clark joins Jack Ferguson and shares stories of being pushed out, made redundant on day one of lockdown, and writing $8 ad copy to survive, before turning it all into The Marketing Club, a 12,000+ strong community that’s kept countless marketers in the game. In this episode: - Jack talks about why marketing becomes the easiest funct...
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Every marketer has questioned whether this career’s really for them; especially after getting blamed, burning out, or being abandoned when times get tough. Chanel Clark joins Jack Ferguson and shares stories of being pushed out, made redundant on day one of lockdown, and writing $8 ad copy to survive, before turning it all into The Marketing Club, a 12,000+ strong community that’s kept countless marketers in the game. In this episode: - Jack talks about why marketing becomes the easiest funct...
What do you do when you're under pressure to deliver B2B sales.....fast? In this solo episode, Jack breaks down the exact moves he makes when he or his clients need to drive short-term revenue. This includes practical plays that have been effective. You’ll hear: Why most of a B2B market isn’t buying, and what to do about itHow to cash in on brand equity without burning bridgesWhere to find the 1% who are ready to buy nowThe three channels Jack uses when time (and cash flow) is tightWhy short-...
The Push
Every marketer has questioned whether this career’s really for them; especially after getting blamed, burning out, or being abandoned when times get tough. Chanel Clark joins Jack Ferguson and shares stories of being pushed out, made redundant on day one of lockdown, and writing $8 ad copy to survive, before turning it all into The Marketing Club, a 12,000+ strong community that’s kept countless marketers in the game. In this episode: - Jack talks about why marketing becomes the easiest funct...
