Every marketer has questioned whether this career’s really for them; especially after getting blamed, burning out, or being abandoned when times get tough. Chanel Clark joins Jack Ferguson and shares stories of being pushed out, made redundant on day one of lockdown, and writing $8 ad copy to survive, before turning it all into The Marketing Club, a 12,000+ strong community that’s kept countless marketers in the game. In this episode: - Jack talks about why marketing becomes the easiest funct...
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Every marketer has questioned whether this career’s really for them; especially after getting blamed, burning out, or being abandoned when times get tough. Chanel Clark joins Jack Ferguson and shares stories of being pushed out, made redundant on day one of lockdown, and writing $8 ad copy to survive, before turning it all into The Marketing Club, a 12,000+ strong community that’s kept countless marketers in the game. In this episode: - Jack talks about why marketing becomes the easiest funct...
S3 E43: Marketing Spend vs. Agency Overheads: How Pastries, Drinks Trolleys, and Ticket Clipping Bloat Your Invoice (with Gerard Doyle)
The Push
34 minutes
3 months ago
S3 E43: Marketing Spend vs. Agency Overheads: How Pastries, Drinks Trolleys, and Ticket Clipping Bloat Your Invoice (with Gerard Doyle)
When you’re paying your agency big money, how much of that is productive? And how much is pastries, drinks trolleys, and middle-management ticket clipping? In this episode, Gerard Doyle joins Jack to share the hidden economics of Marketing Agencies. We explore: Why glass-walled meeting rooms, front-desk greeters, and “free” pastries aren’t really freeHow bloated hierarchy and made-up titles inflate your bill without improving outcomesThe silo problem: when the SEO and Google Ads special...
The Push
Every marketer has questioned whether this career’s really for them; especially after getting blamed, burning out, or being abandoned when times get tough. Chanel Clark joins Jack Ferguson and shares stories of being pushed out, made redundant on day one of lockdown, and writing $8 ad copy to survive, before turning it all into The Marketing Club, a 12,000+ strong community that’s kept countless marketers in the game. In this episode: - Jack talks about why marketing becomes the easiest funct...
