The Rest is PR is an unfiltered journey into the world of modern communications where pop culture meets PR and nothing is off the record.
From celebrity crises to brand blunders, media spin to viral moments. The Rest Is PR breaks it all down with insight, humour, and a dash of chaos. Packed with expert advice, brilliant anecdotes, and unfiltered opinions, this is the podcast that proves when it comes to comms, the rest really is PR.
Driven by curiosity and grounded in decades of PR and media experience, The Rest Is PR helps listeners decode the power of public relations and why it’s so much more than just spin.
Hosted by Jacki Vause & Lyle Fulton
Hosted on Acast. See acast.com/privacy for more information.
The Rest is PR is an unfiltered journey into the world of modern communications where pop culture meets PR and nothing is off the record.
From celebrity crises to brand blunders, media spin to viral moments. The Rest Is PR breaks it all down with insight, humour, and a dash of chaos. Packed with expert advice, brilliant anecdotes, and unfiltered opinions, this is the podcast that proves when it comes to comms, the rest really is PR.
Driven by curiosity and grounded in decades of PR and media experience, The Rest Is PR helps listeners decode the power of public relations and why it’s so much more than just spin.
Hosted by Jacki Vause & Lyle Fulton
Hosted on Acast. See acast.com/privacy for more information.

Inside Mo Salah's Bombshell Interview & Liverpool's Crisis
This week on The Rest Is PR, Jacki and Lyle discuss Mo Salah's bombshell interview and the shockwaves it has sent through the football world. In the explosive interview, the Egyptian icon accused Liverpool of having 'thrown him under the bus' and took aim at manager Arne Slot.
Jacki questions Salah's decision to go with both barrels during his interview with Norwegian TV in the mixed zone in the immediate aftermath of Liverpool's dramatic draw with Leeds United, with Lyle agreeing that both the timing and the content of his interview were unusual to say the least.
Jacki then analyses the responsibility that comes with Salah’s seniority within the Liverpool squad, suggesting that some teammates may feel blindsided by his comments, and that his words risk undermining the unity projected by the club. She also offers expert insight into how PR teams manage a client who goes rogue, unpacking what Liverpool’s comms department will be doing behind the scenes to steady the narrative and regain control.
Lyle asks the big question: can speaking through the media like this ever become a positive if handled correctly? Together, they analyse what this might mean for Salah, Slot, and Liverpool’s brand going forward.
For more expert PR insights, subscribe now and join us every week on The Rest Is PR.
N.B. We’re continuing to improve the quality of our videos, and we want to thank our incredible community for your patience and support while these upgrades are rolled out!
0:00 What's Going On With Mo Salah & Liverpool?
3:18 How Do You Deal With A Client Going Rogue?
7:44 What’s Going On Behind The Scenes?
13:16 Business As Usual At Liverpool?
17:08 The Rumour Mill
20:13 Representing Your Team
23:01 Is The Salah Situation Being Amplified By Liverpool’s Bad Performance?
26:25 Can You Get It Right When Using The Media?
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