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The Revenue Formula
Toni Hohlbein & Raul Porojan
245 episodes
1 week ago
This podcast is about scaling tech startups. Hosted by Toni Hohlbein & Raul Porojan, together they look at the full funnel. With a combined 20 years of experience in B2B SaaS and 3 exits, they discuss growing pains, challenges and opportunities they’ve faced. Whether you're working in RevOps, sales, operations, finance or marketing - if you care about revenue, you'll care about this podcast. If there’s one thing they hate, it’s talk. We know, it’s a bit of an oxymoron. But execution and focus is the key - that’s why each episode is designed to give 1-2 very concrete takeaways.
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Management
Business
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All content for The Revenue Formula is the property of Toni Hohlbein & Raul Porojan and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
This podcast is about scaling tech startups. Hosted by Toni Hohlbein & Raul Porojan, together they look at the full funnel. With a combined 20 years of experience in B2B SaaS and 3 exits, they discuss growing pains, challenges and opportunities they’ve faced. Whether you're working in RevOps, sales, operations, finance or marketing - if you care about revenue, you'll care about this podcast. If there’s one thing they hate, it’s talk. We know, it’s a bit of an oxymoron. But execution and focus is the key - that’s why each episode is designed to give 1-2 very concrete takeaways.
Show more...
Management
Business
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Not All Consultants Are Worth It (Here’s How to Tell)
The Revenue Formula
37 minutes
4 months ago
Not All Consultants Are Worth It (Here’s How to Tell)

Not all consultants are worth it. Some drive real impact. Others just burn your time and budget.

In this episode, Toni and Raul dive into how to tell the difference. They break down when it actually makes sense to bring in outside help, how to vet someone properly, and the biggest red flags to avoid.

You'll learn why consulting is a real skill, what good execution support looks like, and how to think about pricing and value. 

  • (00:00) - Introduction
  • (02:48) - Do you actually need consultants?
  • (05:22) - The consulting relationship with startups
  • (08:29) - Identifying red flags
  • (10:41) - The hammer people
  • (16:17) - Consulting is a skill
  • (21:14) - Consultants as challengers
  • (24:40) - Pricing and value in consulting
  • (30:06) - Execution and enablement
  • (33:38) - Summary
  • (35:45) - Next week: Chris Tottman on VCs
The Revenue Formula
This podcast is about scaling tech startups. Hosted by Toni Hohlbein & Raul Porojan, together they look at the full funnel. With a combined 20 years of experience in B2B SaaS and 3 exits, they discuss growing pains, challenges and opportunities they’ve faced. Whether you're working in RevOps, sales, operations, finance or marketing - if you care about revenue, you'll care about this podcast. If there’s one thing they hate, it’s talk. We know, it’s a bit of an oxymoron. But execution and focus is the key - that’s why each episode is designed to give 1-2 very concrete takeaways.