Home
Categories
EXPLORE
True Crime
Comedy
Society & Culture
Business
Sports
TV & Film
Technology
About Us
Contact Us
Copyright
© 2024 PodJoint
00:00 / 00:00
Sign in

or

Don't have an account?
Sign up
Forgot password
https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/57/3b/7b/573b7bee-870f-31e1-c50f-b5c31c8f7122/mza_10267578157404144889.jpg/600x600bb.jpg
The Road to Why
The Northern Trust Institute
28 episodes
2 months ago
From start-up entrepreneurs to multi-generational family business owners, most founders are driven to succeed for reasons well beyond making money. Whether it’s a passion for reshaping their industry, building a family legacy or advancing the causes they care most about — or, in many cases, all of the above — exploring the larger “why” of their life’s work offers insights into how successful leaders operate and what is really important to them. On The Road to Why, host Eric Czepyha, Director of Business Services at Northern Trust, speaks with business owners, entrepreneurs and visionaries about business, family, wealth and legacy and shares advice and life lessons from those who have found success in ways expected and unexpected.
Show more...
Entrepreneurship
Business,
Investing
RSS
All content for The Road to Why is the property of The Northern Trust Institute and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
From start-up entrepreneurs to multi-generational family business owners, most founders are driven to succeed for reasons well beyond making money. Whether it’s a passion for reshaping their industry, building a family legacy or advancing the causes they care most about — or, in many cases, all of the above — exploring the larger “why” of their life’s work offers insights into how successful leaders operate and what is really important to them. On The Road to Why, host Eric Czepyha, Director of Business Services at Northern Trust, speaks with business owners, entrepreneurs and visionaries about business, family, wealth and legacy and shares advice and life lessons from those who have found success in ways expected and unexpected.
Show more...
Entrepreneurship
Business,
Investing
https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/57/3b/7b/573b7bee-870f-31e1-c50f-b5c31c8f7122/mza_10267578157404144889.jpg/600x600bb.jpg
Legacy Requires Humility with Brenda Smola-Foti and Frank Foti (The Ground)
The Road to Why
27 minutes
2 months ago
Legacy Requires Humility with Brenda Smola-Foti and Frank Foti (The Ground)

Brenda Smola-Foti and Frank Foti are co-founders of The Ground in Willamette Valley, Oregon.

 

The Ground is a place that almost defies definition – it is a regenerative agriculture farm, but also includes an Inn and Farmhouse where guests can stay, a restaurant, and a farm store.  Frank and Brenda host workshops, nature tours, group retreats, guided meditations and a lot more.

 

The Ground may be different things for different people, but it is tied together by a cohesive set of values that are important to Brenda and Frank, including connection, humility and caring for our planet.

 

 

(1:06) – What was Brenda’s upbringing like?

(3:43) – What drove Brenda to go from fashion to farming?

(5:03) – How did Frank find his way into the family business?

(9:34) – What experiences led to Frank joining The Ground?

(11:46) – Why is the theme of connection important to Frank?

(12:30) – What were some of the early issues Brenda and Frank faced while establishing The Ground?

(15:50) – What exactly is The Ground?

(16:45) – How do all the facets of The Ground work together?

(19:26) – How do Brenda and Frank divide and tackle their tasks?

(21:54) – What is Brenda’s “why”?

(22:48) – What is Frank’s “why”?

(24:47) – How are Brenda and Frank thinking about succession?

 

© 2025 Northern Trust Corporation. Head Office: 50 South La Salle Street, Chicago, IL 60603. Incorporated with limited liability in the U.S. Member FDIC.

The Road to Why
From start-up entrepreneurs to multi-generational family business owners, most founders are driven to succeed for reasons well beyond making money. Whether it’s a passion for reshaping their industry, building a family legacy or advancing the causes they care most about — or, in many cases, all of the above — exploring the larger “why” of their life’s work offers insights into how successful leaders operate and what is really important to them. On The Road to Why, host Eric Czepyha, Director of Business Services at Northern Trust, speaks with business owners, entrepreneurs and visionaries about business, family, wealth and legacy and shares advice and life lessons from those who have found success in ways expected and unexpected.