Join us for an enchanting episode featuring Sam Parra, the imaginative mind behind PARRA Wine Co. In this engaging conversation, we take a journey through Sam's winemaking odyssey, unraveling the roots of Parra Wine Co. and immersing ourselves in the vibrant tapestry of Hispanic heritage woven into the wine industry.
Embark on a fascinating exploration with Sam, a visionary deeply rooted in the wine industry. Born and raised in the picturesque St. Helena, CA, his destiny intertwined with the vineyards surrounding him. Climbing the ranks for 15 years in Napa and Sonoma counties, Sam's story takes a captivating turn with his move to the Willamette Valley in 2016.
Discover the essence of PARRA Wine Co., a boutique and handcrafted wine producer born from Sam's unwavering dedication to his craft. Sam's connection to the world of wine runs deep, with a surname translating to "grapevine" or "trellis" in Spanish and Portuguese. Join us in exploring his journey filled with passion, friendship, and an unyielding commitment to quality.
Tune in as Sam Parra shares his winemaking philosophy, revealing the art of cultivating friendships with esteemed growers and the unique stories behind PARRA Wine Co.'s single vineyard wines. From the sun-kissed vines of Oregon, Sam invites us to savor the exceptional flavors of a state renowned for its wines.
Explore Sam's involvement with AHIVOY and Celebrating Hispanic Roots, gaining insights into the evolving role of Hispanics in the wine industry. Delve into the significance of wine and food pairings in celebrating Hispanic heritage, especially during Hispanic Heritage Month.
As we navigate the world of PARRA Wine Co., anticipate an episode brimming with tales of tradition, innovation, and the sheer joy that accompanies each sip of handcrafted wine. So, grab your favorite glass, join us for The Rosé Hour, and let Sam Parra be your guide through the exquisite world of Oregon's finest wines.
SALUD! 🍇🍷