Welcome to The Sales Circle—the ultimate podcast for sales professionals and anyone eager to master the art of selling! Hosted by internationally renowned sales trainer, coach and author, Rob Spence, our weekly episodes are packed with actionable insights, practical strategies, and motivational stories to help you take your sales game to the next level!
Every Thursday, we bring you exclusive interviews with top sales experts, first-hand lessons from industry leaders, and powerful sales training sessions designed to sharpen your skills and boost your performance.
Whether you're looking to increase your closing rate, build stronger client relationships, overcome sales objections, or stay ahead of the latest sales trends, The Sales Circle is your go-to resource.
Tune in to discover:
Join thousands of listeners who are transforming their sales careers, one week at a time. Subscribe now to never miss an episode, and take the first step towards becoming a top performer in the world of sales.
Unlock your potential and stay motivated with The Sales Circle—because every sale counts!
About The Sales Circle:
The Sales Circle is your go-to podcast for actionable sales tips, expert advice, and strategies to help you thrive in the competitive world of sales. Hosted by Rob Spence, an internationally recognised sales trainer, each episode delivers sales training insights on topics like social selling, cold calling, and overcoming objections.
Whether you're a business owner, sales professional, or entrepreneur, this podcast will equip you with the tools and knowledge to succeed. Join a community of like-minded professionals and enhance your sales techniques with proven methods to close more deals, build better client relationships, and drive sustainable growth.
Subscribe to The Sales Circle NOW on Spotify, Apple Podcasts, and all major platforms to level up your sales game!
Brought to you by Paragon Creative Studios.
Hosted on Acast. See acast.com/privacy for more information.
Welcome to The Sales Circle—the ultimate podcast for sales professionals and anyone eager to master the art of selling! Hosted by internationally renowned sales trainer, coach and author, Rob Spence, our weekly episodes are packed with actionable insights, practical strategies, and motivational stories to help you take your sales game to the next level!
Every Thursday, we bring you exclusive interviews with top sales experts, first-hand lessons from industry leaders, and powerful sales training sessions designed to sharpen your skills and boost your performance.
Whether you're looking to increase your closing rate, build stronger client relationships, overcome sales objections, or stay ahead of the latest sales trends, The Sales Circle is your go-to resource.
Tune in to discover:
Join thousands of listeners who are transforming their sales careers, one week at a time. Subscribe now to never miss an episode, and take the first step towards becoming a top performer in the world of sales.
Unlock your potential and stay motivated with The Sales Circle—because every sale counts!
About The Sales Circle:
The Sales Circle is your go-to podcast for actionable sales tips, expert advice, and strategies to help you thrive in the competitive world of sales. Hosted by Rob Spence, an internationally recognised sales trainer, each episode delivers sales training insights on topics like social selling, cold calling, and overcoming objections.
Whether you're a business owner, sales professional, or entrepreneur, this podcast will equip you with the tools and knowledge to succeed. Join a community of like-minded professionals and enhance your sales techniques with proven methods to close more deals, build better client relationships, and drive sustainable growth.
Subscribe to The Sales Circle NOW on Spotify, Apple Podcasts, and all major platforms to level up your sales game!
Brought to you by Paragon Creative Studios.
Hosted on Acast. See acast.com/privacy for more information.
Season 2 | Episode 57 | Value-Based Selling: Why Focusing on Customer Value is Key to Closing Deals
In a world where buyers are more informed and discerning than ever, selling on features and price alone just doesn’t cut it. Modern customers want to understand how your solution creates real value for their business — and that’s where value-based selling comes in.
In this episode, we dive deep into the mindset and methods behind value-based selling — a proven approach that shifts the focus from what you’re selling to the impact it delivers. You’ll learn how top-performing sales professionals uncover, communicate, and quantify value at every stage of the buying journey to build stronger relationships and close deals with confidence.
From aligning your pitch with business outcomes to demonstrating ROI through data and storytelling, value-based selling helps you position yourself not as a vendor — but as a trusted advisor who drives measurable results.
Whether you’re a sales leader looking to elevate your team’s approach or an individual rep eager to win more meaningful deals, this episode will show you how to make value your most powerful differentiator.
In this episode:
What value-based selling really means (and why it works)
How to uncover what your customers truly value
Techniques to connect to your customers
How to quantify and communicate effectively
The frameworks and tools that help sellers consistently sell on value, not price
The future of selling is value-driven. Learn how to create meaningful impact, build trust, and close deals by putting customer value front and centre.
📚 Book of the Week: How To Get Rich by Felix Dennis
🎓 Enhance Your Sales Edge with Paragon Sales Solutions Sales Training
👉 https://www.paragonsalessolutions.co.uk/online-sales-courses/
📈 Streamline Your Workflow with Monday.com Work OS
👉 https://try.monday.com/w6un6aq14jsb-wzpmg4
🎙️ New episodes drop every Thursday. Subscribe now to stay ahead of the trends, tools, and tactics shaping the next generation of selling.
Hosted on Acast. See acast.com/privacy for more information.