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The Sales History Podcast
Todd Caponi
56 episodes
1 month ago
Send us a text Picture this. A sales conference featuring the then-sitting president of the United States as the keynote speaker. It happened in July of 1916. It wasn’t because the president had nothing going on that day, happened to be in town, and decided to swing by. A world war was raging in Europe. What we now know as World War 1. It was because Woodrow Wilson had an important message for the sales world that day. It was the United States' opportunity to establish itself as...
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Marketing
Business,
Management
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Send us a text Picture this. A sales conference featuring the then-sitting president of the United States as the keynote speaker. It happened in July of 1916. It wasn’t because the president had nothing going on that day, happened to be in town, and decided to swing by. A world war was raging in Europe. What we now know as World War 1. It was because Woodrow Wilson had an important message for the sales world that day. It was the United States' opportunity to establish itself as...
Show more...
Marketing
Business,
Management
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How Legislation Has Shaped the Sales Profession More Than Technology
The Sales History Podcast
23 minutes
2 months ago
How Legislation Has Shaped the Sales Profession More Than Technology
Send us a text This may sound crazy, but I truly believe that government legislation has had a larger impact on changing the sales profession than has technology or the proliferation of information available to buyers. Legislation changed things more significantly. Legislation changed things faster. The sales profession has consistently pushed the boundaries since the 19th century, driven by greed, and it is the government that has created the rules by which we've all had to play....
The Sales History Podcast
Send us a text Picture this. A sales conference featuring the then-sitting president of the United States as the keynote speaker. It happened in July of 1916. It wasn’t because the president had nothing going on that day, happened to be in town, and decided to swing by. A world war was raging in Europe. What we now know as World War 1. It was because Woodrow Wilson had an important message for the sales world that day. It was the United States' opportunity to establish itself as...