Send us a text In this episode, we sit down with marketing strategist Gee Ranasinha to explore what the future of marketing really looks like — and why many businesses are getting it wrong. Despite the rise of AI and automation tools, marketing’s core hasn’t changed: it’s still about understanding human behavior. Gee breaks down the power of behavioral science, emotional triggers, and brand distinctiveness to explain how businesses can create marketing that sticks. If you’ve ever felt overwhe...
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Send us a text In this episode, we sit down with marketing strategist Gee Ranasinha to explore what the future of marketing really looks like — and why many businesses are getting it wrong. Despite the rise of AI and automation tools, marketing’s core hasn’t changed: it’s still about understanding human behavior. Gee breaks down the power of behavioral science, emotional triggers, and brand distinctiveness to explain how businesses can create marketing that sticks. If you’ve ever felt overwhe...
EP318: Data-Driven Branding: How to Build a Personal Brand That Gets Clients with Danielle Smyth
The Savvy Scribe
38 minutes
4 months ago
EP318: Data-Driven Branding: How to Build a Personal Brand That Gets Clients with Danielle Smyth
Send us a text In this episode of The Savvy Scribe Podcast, host Janine Kelbach welcomes Danielle Smyth, founder of Wordsmyth Creative Content Marketing, to explore the power of data-driven branding. They dive into strategies for building a compelling personal brand that attracts clients. How to Build a Personal Brand That Gets Clients Key Topics Covered: Building with Strategy, Not Just Style: Danielle shares how her company leverages data to guide marketing efforts that focus on client a...
The Savvy Scribe
Send us a text In this episode, we sit down with marketing strategist Gee Ranasinha to explore what the future of marketing really looks like — and why many businesses are getting it wrong. Despite the rise of AI and automation tools, marketing’s core hasn’t changed: it’s still about understanding human behavior. Gee breaks down the power of behavioral science, emotional triggers, and brand distinctiveness to explain how businesses can create marketing that sticks. If you’ve ever felt overwhe...
