On this week’s episode of the podcast, Beezer’s Marketing Manager, Anna  Tripodi, talks about how to shape a marketing strategy during a crisis  and how Beezer is enabling more businesses to innovate in a social  distancing environment. 

We dive into how brands can handle marketing through (and coming out of)  a crisis - juggling empathy and the need to keep generating revenue.   Anna also talks about how Beezer, which has created a web app, helps  more businesses get online by removing the need to have a custom built  app - instead replacing it with a browser based alternative. 

Before joining Beezer Anna was a mobile product manager (primarily in  apps) and international brand manager - managing brands sold across the  world with more than a $50 million in revenue.