Send us a text What happens when a nurse interrupts a product manager in the middle of a training session to tell them they are wrong? apparently, a 25-year career in sales leadership begins. On this episode, Scott and Mike welcome Barton Schmitz, VP of Strategic Accounts at CAPSA (and Mike’s former boss), to discuss the transition from clinical care to high-stakes sales. Barton drops a masterclass on the fundamental difference between "servicing" a customer (pointing them to the bread aisle)...
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Send us a text What happens when a nurse interrupts a product manager in the middle of a training session to tell them they are wrong? apparently, a 25-year career in sales leadership begins. On this episode, Scott and Mike welcome Barton Schmitz, VP of Strategic Accounts at CAPSA (and Mike’s former boss), to discuss the transition from clinical care to high-stakes sales. Barton drops a masterclass on the fundamental difference between "servicing" a customer (pointing them to the bread aisle)...
Stop Wasting Time: The Cold Calling Debate Every Sales Rep Needs to Hear
The Selling Podcast
32 minutes
4 months ago
Stop Wasting Time: The Cold Calling Debate Every Sales Rep Needs to Hear
Send us a text Is cold calling dead? It's the most controversial question in sales, and this week on "The Selling Podcast," Mike and Scott tackle the debate head-on. In a classic showdown of old-school grit versus new-school tech, they lay out the powerful case for and against the cold call. On one side, they argue that cold calling is far from dead, serving as a direct, fast path to decision-makers and a powerful way to build genuine human connection in a digital world. They even explain why...
The Selling Podcast
Send us a text What happens when a nurse interrupts a product manager in the middle of a training session to tell them they are wrong? apparently, a 25-year career in sales leadership begins. On this episode, Scott and Mike welcome Barton Schmitz, VP of Strategic Accounts at CAPSA (and Mike’s former boss), to discuss the transition from clinical care to high-stakes sales. Barton drops a masterclass on the fundamental difference between "servicing" a customer (pointing them to the bread aisle)...
