How can entrepreneurs protect their ideas and innovations while building a strong business foundation?
On this episode of The Shades of Entrepreneurship™, host Gabriel Flores sits down with Jeff Holman, CEO of Intellectual Strategies. Jeff shares practical guidance on creating a robust intellectual property (IP) strategy, including the role of patents, trademarks, copyrights, and trade secrets in safeguarding brand assets. He also discusses common IP pitfalls and how entrepreneurs can avoid them to ensure long-term business success.
In this episode, you’ll learn:
Key steps to develop a comprehensive IP strategy
How to protect your innovations and brand assets
Common IP mistakes and how to avoid them
Strategies for leveraging IP to create business value
Insights from Jeff’s experience helping entrepreneurs navigate the IP landscape
This episode is ideal for startup founders, small business owners, and innovators looking to safeguard their intellectual property and build a strong competitive advantage.
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