The SHE.E.O Effect kicks off with a story that rewrites what resilience, clarity, and conviction look like in leadership.In our first episode, Varna Bhat — Founder & CEO of House of Blisswater (Rahasya & Yaksha) — breaks down the real playbook behind building a profitable alcohol-beverage brand in one of India’s toughest and most regulated industries.Long before she built award-winning products, Varna learned her earliest lesson on leadership by quite literally driving backward uphill. That moment became the foundation for how she approaches doubt, pressure, and high-stakes decisions today.In this conversation, we get into:- Decoding Critics: How she turns external fear, noise, and judgment into strategic clarity.- Building Profit First: Why she refuses vanity metrics and chooses conviction-led growth in a sector driven by burn.- Standing Her Ground: The mindset needed to fight industry systems, protect cultural integrity, and stay authentic when the ecosystem pushes back.This episode isn’t about inspiration — it’s about how real leaders think, make decisions under fire, and build businesses that outlast trends.If you're a founder, operator, second-generation entrepreneur, or someone building from conviction, this one sets the tone for everything The SHE.E.O Effect stands for.Subscribe and follow for more conversations with India’s most impactful women leaders.#womeninleadership #varnabhat #leadershippodcast #founderstories #THESHEEOEFFECT