How This MIT Grad Launched an 8-Figure Shopify Brand – with Aman Advani

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The Shopify Growth Show

Jim Huffman

225 episodes

2 weeks ago

What would you do if you were starting today? To help, here are half-baked startup ideas, growth marketing tactics, and stories from founders and creators - including my own journey as a bootstrapped business owner. All of the content is centered around helping founders, creators, and investors starting today.

All content for The Shopify Growth Show is the property of Jim Huffman and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Entrepreneurship

Business,

Marketing

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How This MIT Grad Launched an 8-Figure Shopify Brand – with Aman Advani - The Shopify Growth Show (#8)

The Shopify Growth Show

37 minutes

4 months ago

How This MIT Grad Launched an 8-Figure Shopify Brand – with Aman Advani - The Shopify Growth Show (#8)

Most founders talk about comfort. Aman engineered it. His Shopify brand took a pain point, added performance tech, and scaled to 8-figures.

Aman Advani didn’t plan on launching a DTC fashion brand. But after hating his own suits while working in consulting, he co-founded Ministry of Supply - a menswear company built around comfort, performance, and design. In this episode, he breaks down how they launched with a viral Kickstarter, found product-market fit fast, and scaled through relentless product iteration.

If you’re trying to build a differentiated Shopify brand, this episode is packed with tactical gold.

Key Topics Covered:

Launching on Kickstarter: strategy, messaging, and momentum
Engineering product-market fit from real pain points
Why Ministry of Supply doubled down on performance materials
Growing a fashion brand with DTC + retail
CEO-level shifts: what Aman had to learn (and unlearn)

If you’re building a Shopify brand that solves a real problem — follow The Shopify Growth Show for weekly founder playbooks and tactical episodes.

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