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The Skin Edit
Sheronimo
6 episodes
1 week ago
The Skin Edit is where skincare meets culture, brand storytelling, and the people shaping the modern beauty landscape. Hosted by Lorraine Lord, a 25-year beauty industry insider and founder of Sheronimo — a Media Studio focused on Skincare & Brand Culture, the show explores what’s trending, what’s timeless, and what it really takes to build (or simply appreciate ) a brand that stands out. From cult-favorite launches to behind-the-scenes breakdowns of the brands everyone’s talking about, expect sharp insights, honest conversations, and thoughtful commentary that goes beyond the surface.
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Fashion & Beauty
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All content for The Skin Edit is the property of Sheronimo and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Skin Edit is where skincare meets culture, brand storytelling, and the people shaping the modern beauty landscape. Hosted by Lorraine Lord, a 25-year beauty industry insider and founder of Sheronimo — a Media Studio focused on Skincare & Brand Culture, the show explores what’s trending, what’s timeless, and what it really takes to build (or simply appreciate ) a brand that stands out. From cult-favorite launches to behind-the-scenes breakdowns of the brands everyone’s talking about, expect sharp insights, honest conversations, and thoughtful commentary that goes beyond the surface.
Show more...
Fashion & Beauty
Arts
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The Summer Fridays Effect: Why We’re All Obsessed with Beige Tubes and Blueberry Masks
The Skin Edit
6 minutes 48 seconds
1 month ago
The Summer Fridays Effect: Why We’re All Obsessed with Beige Tubes and Blueberry Masks

Summer Fridays has us all in a chokehold.


From beige tubes that make our bathrooms look calmer to blueberry masks that somehow feel like therapy, there’s something about this brand that just hits different.


In this episode, Lorraine dives into The Summer Fridays Effect — why their aesthetic feels like a warm hug, how “calm luxury” became the new beauty flex, and what every skincare founder can learn from their slow, soft, but oh-so-strategic rise.


It’s a cozy, coffee-chat kind of episode — part storytelling, part strategy, and 100% proof that beige is, in fact, a lifestyle.


Tune in for founder insight, relatable laughs, and the brand breakdown you didn’t know you needed.


Instagram: @_sheronimo


Website: www.sheronimo.com


Email: theskineditpodcast@gmail.com

The Skin Edit
The Skin Edit is where skincare meets culture, brand storytelling, and the people shaping the modern beauty landscape. Hosted by Lorraine Lord, a 25-year beauty industry insider and founder of Sheronimo — a Media Studio focused on Skincare & Brand Culture, the show explores what’s trending, what’s timeless, and what it really takes to build (or simply appreciate ) a brand that stands out. From cult-favorite launches to behind-the-scenes breakdowns of the brands everyone’s talking about, expect sharp insights, honest conversations, and thoughtful commentary that goes beyond the surface.