The Smoke Trail S1 Episode 36: Finding Your Edge the Right Way with Jeremiah Boucher

Guest Bio

Jeremiah Boucher is the Founder & CEO of Patriot Holdings, a real estate private equity firm specializing in cycle-resilient commercial real estate. He began his career by cold calling property owners and negotiating deals directly—an operator-first foundation that has scaled into a vertically integrated platform controlling acquisitions through dispositions in-house. Jeremiah personally sourced more than 100 mobile home park acquisitions between 2010–2018, earning recognition as one of the nation’s most active buyers. He also led the expansion of All Purpose Storage into a Top-40 national self-storage operator. His hallmark is off-market origination, acquiring assets at 10–50% below replacement cost, then driving value through operational excellence. He is the author of Finding Your Edge and a sought-after keynote speaker. A two-time marathon finisher and lifelong martial artist, Jeremiah brings the same endurance, focus, and discipline to business as to his personal pursuits. His guiding philosophy: protect the downside, align deeply with investors, and deliver durable long-term returns. Play long-term games with long-term people, and do business with those people again and again.

Setting

Recorded in the inspiring red rock landscape of Sedona, Arizona, with majestic views symbolizing resilience and growth. The serene backdrop aligns with themes of internal journeys and overcoming challenges, fostering an authentic dialogue on entrepreneurship and purpose.

Summary

In this motivating episode, Smoke interviews Jeremiah Boucher, met at Genius Network, about his passionate "why" talk and journey from Vegas origins to real estate success. Jeremiah shares his "quarters" life analogy—dividing experiences into segments like early struggles, building wealth, awakening, and giving back—emphasizing internal growth over external metrics. They discuss mindset shifts, spirituality in business, pain as privilege, leading teams with empathy, and mentoring others. Jeremiah recounts deals, failures, and how consciousness elevates leadership, urging listeners to find their "edge" through purpose and service in chaotic times.

Learnings

• Quarters Analogy for Life: Divide your journey into phases (e.g., survival, success, awakening, legacy)—reflect on each to gain wisdom and guide future actions.
• Internal Over External: Entrepreneurship's true gift is who you become; prioritize mindset, spirituality, and relationships over deals for sustainable fulfillment.
• Pain as Privilege: Embrace hardships as growth opportunities; use them to build resilience and empathy, turning personal struggles into leadership strengths.
• Lead with Empathy: In business, treat teams like family—provide support, share purpose, and give back to foster loyalty and collective success.
• Mentor and Give Back: After achieving wealth, focus on legacy through teaching; share stories and tools to help others avoid pitfalls and find their edge.

Universal Truths

• Who we become matters most: External success fades; internal evolution through mindset and purpose creates lasting impact and joy.
• Pain fuels growth: Challenges are privileges that build character—embrace them to transcend limitations and lead authentically.
• Business is spiritual: Integrate consciousness with commerce; empathy and purpose elevate teams, deals, and personal fulfillment.
• Legacy through service: True wealth is giving back—mentor others to multiply impact, turning individual journeys into collective elevation.
• Edge from alignment: Find your "why" to navigate chaos; purpose-driven actions create magnetic success beyond grinding.

Examples

• Genius Network Talk: Jeremiah's vulnerable "Pain is a Privilege" speech resonated deeply, highlighting internal journeys amid speakers like Dr. Phil.
• Quarters Journey: From survival (Vegas struggles) to success ($350M portfolio), awakening (mindset shifts), and legacy (book/mentoring).
• Real Estate Deal Insight: Early self-storage investments taught scaling; mindset focus turned failures into multimillion-dollar wins.
• Team Leadership Shift: Treating employees like family—offering support during hardships—built loyalty and high-performing teams.
• Book Creation: Finding Your Edge evolved from personal reflections to a guide, helping readers segment life and prioritize internal growth.

Smoke Trail Threads

• Echoes Episode 30 (Seth Streeter) on purpose beyond metrics, showing how internal journeys redefine success in business.
• Builds on Episode 25 (Andrew Lobo) by questioning orthodoxy, emphasizing empathy and spirituality in real estate leadership.
• Connects to Episode 29 on health/consciousness, linking mindset shifts to overcoming pain for holistic growth.
• Ties to The Smoke Trail’s Guide to Raising Consciousness for Leaders sections on mindset shifts and resilience, offering quarters analogy as a tool.

 • • References solo questions from Episodes 1-15 on purpose and forgiveness, as pathways to finding one's edge.