Tired of cringe-y sales content? In this Social Edge episode, hosts Isho and Georgia break down a practical system for content that converts without the hard sell. You’ll learn how to use the 80/20 rule (value first, sell second), craft clear offers, and place a CTA on every post-without trashing your brand. We unpack the “airport funnel” for guiding viewers step-by-step, the gelato sample approach to free value that increases demand, and the subtle difference between a screenshot and a follo...
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Tired of cringe-y sales content? In this Social Edge episode, hosts Isho and Georgia break down a practical system for content that converts without the hard sell. You’ll learn how to use the 80/20 rule (value first, sell second), craft clear offers, and place a CTA on every post-without trashing your brand. We unpack the “airport funnel” for guiding viewers step-by-step, the gelato sample approach to free value that increases demand, and the subtle difference between a screenshot and a follo...
Imposter Syndrome | How to Build Confidence in Your Own Voice | The Social Edge Ep. 3
The Social Edge Podcast
32 minutes
4 months ago
Imposter Syndrome | How to Build Confidence in Your Own Voice | The Social Edge Ep. 3
In Episode 3 of The Social Edge, hosts Georgia and Isho dive into a topic that’s more relevant than ever: imposter syndrome, and how it impacts creators, founders, and entrepreneurs in today’s hyper-connected world. If you’re holding back from posting, doubting your expertise, or feeling like you need everything “perfect” before you start—this episode is your green light. In this honest, motivational conversation, you’ll discover: The mindset blocks that keep creators and founders from launc...
The Social Edge Podcast
Tired of cringe-y sales content? In this Social Edge episode, hosts Isho and Georgia break down a practical system for content that converts without the hard sell. You’ll learn how to use the 80/20 rule (value first, sell second), craft clear offers, and place a CTA on every post-without trashing your brand. We unpack the “airport funnel” for guiding viewers step-by-step, the gelato sample approach to free value that increases demand, and the subtle difference between a screenshot and a follo...
