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The Social Takeoff Podcast with Kelli Hayes Smith
Kelli Hayes Smith
69 episodes
2 weeks ago
Welcome to the Social Takeoff podcast, a podcast for travel professionals to learn how to use their social platforms to help their business take off! Kelli is a travel agent turned social media marketer who now works as an Instagram Expert for travel professionals in the award winning Careers on Vacation mastermind, and also works with multiple 7 figure travel agencies to help them bring goals & strategy into their social media presence. On this podcast Kelli will take you, the travel professional on a deep dive of content creation, social media strategy, and tips + tricks of the trade.
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Marketing
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All content for The Social Takeoff Podcast with Kelli Hayes Smith is the property of Kelli Hayes Smith and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to the Social Takeoff podcast, a podcast for travel professionals to learn how to use their social platforms to help their business take off! Kelli is a travel agent turned social media marketer who now works as an Instagram Expert for travel professionals in the award winning Careers on Vacation mastermind, and also works with multiple 7 figure travel agencies to help them bring goals & strategy into their social media presence. On this podcast Kelli will take you, the travel professional on a deep dive of content creation, social media strategy, and tips + tricks of the trade.
Show more...
Marketing
Business
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Stop Asking for Brochures: What to Really Ask Your BDM
The Social Takeoff Podcast with Kelli Hayes Smith
25 minutes 54 seconds
4 months ago
Stop Asking for Brochures: What to Really Ask Your BDM

Let’s be honest — square footage and brochure stats won’t sell your services. If you’ve ever left a supplier meeting with a bunch of generic info and zero clarity on how to use it in your marketing… this episode is for you.

In episode 2 of the Don’t Market Like a Supplier series, we’re talking about the five questions to ask your BDM (or supplier contact) that actually matter — and how their answers can shape your content, boost your bottom line, and keep your brand message clear.

You’ll learn:
✅ What booking window data can teach you about your funnel
✅ How to identify hidden add-ons to increase commissions
✅ How to use supplier trends and spotlight promos to ride the wave
✅ Why general info ≠ strong strategy
✅ The difference between selling a trip vs. selling your service

Whether you’re new to working with BDMs or ready to level up your conversations, this one will change the way you prep for every supplier interaction moving forward.

🔗 Bonus: Listen to last week’s episode first if you haven’t already — it's the perfect setup for this conversation.


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The Social Takeoff Podcast with Kelli Hayes Smith
Welcome to the Social Takeoff podcast, a podcast for travel professionals to learn how to use their social platforms to help their business take off! Kelli is a travel agent turned social media marketer who now works as an Instagram Expert for travel professionals in the award winning Careers on Vacation mastermind, and also works with multiple 7 figure travel agencies to help them bring goals & strategy into their social media presence. On this podcast Kelli will take you, the travel professional on a deep dive of content creation, social media strategy, and tips + tricks of the trade.