Jen Estill and Karen Stefl — creative studio entrepreneurs, brand and video experts, boss ladies, moms
236 episodes
1 week ago
When you're working with an expert production team, you should expect them to ask you hard questions — particularly upfront in the planning stages. Those difficult questions aren't obstacles; they're what lead to a better final product. But knowing what to look for in a production partner and how to navigate the process can make all the difference between simply checking a box and creating work that truly resonates.
In this episode, Karen breaks down how to approach video production with clarity and purpose. Drawing insights from Render Studios' approach to partnering with clients, we explore the importance of starting with strategy first, understanding the different skill sets involved in production, and building trust throughout the process. Tune in as we demystify the production process and how to find the right creative partner to maximize the value of your investment.
All content for The Speak Easy Podcast is the property of Jen Estill and Karen Stefl — creative studio entrepreneurs, brand and video experts, boss ladies, moms and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
When you're working with an expert production team, you should expect them to ask you hard questions — particularly upfront in the planning stages. Those difficult questions aren't obstacles; they're what lead to a better final product. But knowing what to look for in a production partner and how to navigate the process can make all the difference between simply checking a box and creating work that truly resonates.
In this episode, Karen breaks down how to approach video production with clarity and purpose. Drawing insights from Render Studios' approach to partnering with clients, we explore the importance of starting with strategy first, understanding the different skill sets involved in production, and building trust throughout the process. Tune in as we demystify the production process and how to find the right creative partner to maximize the value of your investment.
What Type of Brand Are You? (And Why the Distinction Matters)
The Speak Easy Podcast
17 minutes
7 months ago
What Type of Brand Are You? (And Why the Distinction Matters)
Every brand has its own unique challenges — but not every brand should be approached the same way. In this episode, Jen shares four brand categories she and her team at Redhead work with most often: corporate, place-based, boutique, and entrepreneurial. From the layers of stakeholder input in corporate branding to the emotional nuance of placemaking, we break down how each type calls for a tailored approach to strategy, voice, and visual identity.
We talk about how understanding your brand’s category can help you choose the right creative partner, avoid costly missteps, and ultimately build something that resonates with the people who matter most — whether that’s leadership, customers, peers, or influencers. Inspired by Redhead’s blog post “The 4 Types of Brands We Build (and Why the Distinction Matters)”, this episode is a must-listen for anyone navigating the world of brand strategy or rebranding.
For more on this topic, read the blog post here: https://redhead.studio/blog/4-types-brands-we-build-and-why-distinction-matters
The Speak Easy Podcast
When you're working with an expert production team, you should expect them to ask you hard questions — particularly upfront in the planning stages. Those difficult questions aren't obstacles; they're what lead to a better final product. But knowing what to look for in a production partner and how to navigate the process can make all the difference between simply checking a box and creating work that truly resonates.
In this episode, Karen breaks down how to approach video production with clarity and purpose. Drawing insights from Render Studios' approach to partnering with clients, we explore the importance of starting with strategy first, understanding the different skill sets involved in production, and building trust throughout the process. Tune in as we demystify the production process and how to find the right creative partner to maximize the value of your investment.
