From Subscription to Freedom: Raina Enand on Blue Apron’s New Era of Flexible Commerce

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The Speed of Culture Podcast

ADWEEK & Suzy

221 episodes

6 days ago

To thrive in a rapidly evolving landscape, brands must move at The Speed of Culture. Join Matt Britton, Founder and CEO of Suzy, and key industry leaders, as they dive deep into shifting consumer trends within their industry, why it matters now, and how you can keep up.

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Hosted on Acast. See acast.com/privacy for more information.

Marketing

Technology,

Business

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From Subscription to Freedom: Raina Enand on Blue Apron’s New Era of Flexible Commerce

The Speed of Culture Podcast

28 minutes 21 seconds

1 week ago

From Subscription to Freedom: Raina Enand on Blue Apron’s New Era of Flexible Commerce

In this episode of The Speed of Culture, host Matt Britton sits down with Raina Enand, Head of Marketing at Blue Apron, a Wonder company, to unpack the brand’s major transformation, from subscription-only meal kits to flexible, protein-forward, creator-driven food experiences. Raina shares how Blue Apron is rebuilding trust, modernising mealtime for busy households, and embracing a customer-first model that blends innovation, convenience, and creativity.

Follow Suzy on Twitter: @AskSuzyBiz

Follow Raina Enand on LinkedIn

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Hosted on Acast. See acast.com/privacy for more information.