Google’s NotebookLM - The Underrated GTM AI Tool AI is reshaping go-to-market strategy, but most teams still don’t know where to start. In this episode of The Talent GTM Podcast, Krissy talks with Jon Russo, CMO and Founder of B2B Fusion, about how Google’s NotebookLM is quietly becoming a game changer for GTM leaders. They dig into how the tool helps align sales and marketing, improve data-driven decisions, and streamline productivity without adding another complex platform. Jon also shares ...
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Google’s NotebookLM - The Underrated GTM AI Tool AI is reshaping go-to-market strategy, but most teams still don’t know where to start. In this episode of The Talent GTM Podcast, Krissy talks with Jon Russo, CMO and Founder of B2B Fusion, about how Google’s NotebookLM is quietly becoming a game changer for GTM leaders. They dig into how the tool helps align sales and marketing, improve data-driven decisions, and streamline productivity without adding another complex platform. Jon also shares ...
Bad sales hires are expensive! But how do you more consistently make great ones? What does it take to become someone who finds those proverbial "diamonds in the rough"? We sat down with Kevin Gather, CRO and Founder of Inside Sales Experts with 30 years of experience hiring and managing sales teams, to get his perspective. In our podcast, Kevin outlined his own learning about hiring from his early failures as a first time manager, the 6 characteristics he sees as requi...
The Talent GTM Podcast
Google’s NotebookLM - The Underrated GTM AI Tool AI is reshaping go-to-market strategy, but most teams still don’t know where to start. In this episode of The Talent GTM Podcast, Krissy talks with Jon Russo, CMO and Founder of B2B Fusion, about how Google’s NotebookLM is quietly becoming a game changer for GTM leaders. They dig into how the tool helps align sales and marketing, improve data-driven decisions, and streamline productivity without adding another complex platform. Jon also shares ...
