Send us a text "We have a growth problem in trail running—and it's both a blessing and a curse. The question is: are we building with community, or building on top of it?" Corrine Malcolm isn't just asking these questions—she's in the rooms where they get answered. As a sports marketing consultant with HOKA, former UTMB commentator, coach, and podcaster, she's spent the last few years working inside the industry to shape trail running's future. But she's also been a professional athlete since...
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Send us a text "We have a growth problem in trail running—and it's both a blessing and a curse. The question is: are we building with community, or building on top of it?" Corrine Malcolm isn't just asking these questions—she's in the rooms where they get answered. As a sports marketing consultant with HOKA, former UTMB commentator, coach, and podcaster, she's spent the last few years working inside the industry to shape trail running's future. But she's also been a professional athlete since...
"Why Can't I?" Corrine Malcolm on Pushing Limits and Building Trail Running's Future
The Trail Chasers
37 minutes
1 week ago
"Why Can't I?" Corrine Malcolm on Pushing Limits and Building Trail Running's Future
Send us a text "We have a growth problem in trail running—and it's both a blessing and a curse. The question is: are we building with community, or building on top of it?" Corrine Malcolm isn't just asking these questions—she's in the rooms where they get answered. As a sports marketing consultant with HOKA, former UTMB commentator, coach, and podcaster, she's spent the last few years working inside the industry to shape trail running's future. But she's also been a professional athlete since...
The Trail Chasers
Send us a text "We have a growth problem in trail running—and it's both a blessing and a curse. The question is: are we building with community, or building on top of it?" Corrine Malcolm isn't just asking these questions—she's in the rooms where they get answered. As a sports marketing consultant with HOKA, former UTMB commentator, coach, and podcaster, she's spent the last few years working inside the industry to shape trail running's future. But she's also been a professional athlete since...
