The first non-UX designer on the UX Growth podcast might have just given the most important career advice of the season. Alex Smith, co-founder and Head of Partnerships at Fuego UX, has helped agencies survive when others shut their doors and his perspective flips a lot of common designer beliefs. In this episode, we talk about:• Why 'staying in your lane could be the fastest way to stall your career• The #1 misconception companies still have about designers (and how to fix it)• How to stand out in a sea of portfolios that all say the same thing• The overlooked skill that will keep you valuable no matter where the market goes This conversation will change the way you think about your role.How to Support Alex: Linkedin: https://www.linkedin.com/in/alexsmithcu/ Podcast: https://www.fuegoux.com/podcast — You can contact the host, Nick Mann via Email and LinkedIn. Check out my links, such as Patreon, the UX Growth Challenge Newsletter, and the UX Growth Book Series, to help improve your UX knowledge. Thank you for listening, and let's keep growing.