Welcome to The Whole Marketer podcast, where we look at the holistic skills that marketers of today need to grow the brands and businesses of tomorrow, whilst ensuring marketers feel supported and empowered to have successful and fulfilling careers and lives as a whole. Hosted by Abby Dixon along with her guest experts and marketing leaders, every fortnight they discuss a key skill impacting marketers and the profession today; from technical skills, latest thinking and soft skills, to leadership and personal understanding so that you can thrive in today's challenging yet rewarding profession.
For more information visit www.thewholemarketer.com
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Welcome to The Whole Marketer podcast, where we look at the holistic skills that marketers of today need to grow the brands and businesses of tomorrow, whilst ensuring marketers feel supported and empowered to have successful and fulfilling careers and lives as a whole. Hosted by Abby Dixon along with her guest experts and marketing leaders, every fortnight they discuss a key skill impacting marketers and the profession today; from technical skills, latest thinking and soft skills, to leadership and personal understanding so that you can thrive in today's challenging yet rewarding profession.
For more information visit www.thewholemarketer.com
Episode 154 – Leading the Long-term Commercial Agenda with guest Naomi Walkland: Motorway's CMO on marketers understanding finance to own short and long-term growth agenda
The Whole Marketer podcast
34 minutes 22 seconds
2 months ago
Episode 154 – Leading the Long-term Commercial Agenda with guest Naomi Walkland: Motorway's CMO on marketers understanding finance to own short and long-term growth agenda
The Whole Marketer podcast
Welcome to The Whole Marketer podcast, where we look at the holistic skills that marketers of today need to grow the brands and businesses of tomorrow, whilst ensuring marketers feel supported and empowered to have successful and fulfilling careers and lives as a whole. Hosted by Abby Dixon along with her guest experts and marketing leaders, every fortnight they discuss a key skill impacting marketers and the profession today; from technical skills, latest thinking and soft skills, to leadership and personal understanding so that you can thrive in today's challenging yet rewarding profession.
For more information visit www.thewholemarketer.com