Personal branding is the deliberate and intentional effort to create and influence public perception of an individual by positioning them as an industry authority, elevating their credibility, and differentiating themselves from the competition, with the goal of advancing their career, expanding their circle of influence, and having a larger impact. We were glad to have this interview with Valerie Elis to give us more insights on personal branding A Brief Bio Valerie Ellis is a personal brand consultant at Personal Brandsformation and uses the Brand Bridge system to build personal brands for her clients. She was a therapist for 20 years and, after a degree in business, turned to helping others on a larger scale. She’s a combination of sympathy and straightforwardness in getting results for clients. Links Website https://personalbrandsformation.com/ Facebook https://www.facebook.com/BrandingStudioOnline/