Kate Toon is a copywriting superhero. She lives and breathes great quality copy. If you are an online copywriter, content marketer or SEO, listening to her conversation with Joost will make you definitely double check your texts. During this episode, Kate will provide you with some helpful tips to improve your SEO copywriting skills and share her views on things that stand in the way of great web content (like bad website design!). Ever wondered if you should worry about Schema while writing? Or having difficulties picking the right CMS for your content? Kate will provide you with answers in this episode. Enjoy listening!