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TheProductManagement
TheProductManagement
8 episodes
1 week ago
We invite industry experts to share their valuable insights via podcast on topics like product marketing, product fit, sales on the product, product development and many more. For latest updates, please subscribe to TheProductManagement.com
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Technology
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All content for TheProductManagement is the property of TheProductManagement and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
We invite industry experts to share their valuable insights via podcast on topics like product marketing, product fit, sales on the product, product development and many more. For latest updates, please subscribe to TheProductManagement.com
Show more...
Technology
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Secret Sauce of Successful User Research
TheProductManagement
41 minutes 47 seconds
6 years ago
Secret Sauce of Successful User Research

Ram is a digital marketer turned UX designer. His research at FreshWorks resulted in a 30% increase in adoption of Freshdesk Team Dashboard.

He has collaborated with the leadership team, designers and developers to build the JOOL iOS and Android app where he and his partner did 100+ hours of usability testing.

Topics:

1. How did you land up being a user research guy?

2. Your role in product development

3. Why user research and its importance in creating products? 

4. Simple and effective ways to go about user research 

5. UX Research toolkit with do’s and don’ts

6. How to make sense of quantitative data through user research? 

7. How they built a beta list and influenced product direction through customer calls

8. Any books or articles you think helped shape you

#userresearch #Productmanagement

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TheProductManagement
We invite industry experts to share their valuable insights via podcast on topics like product marketing, product fit, sales on the product, product development and many more. For latest updates, please subscribe to TheProductManagement.com